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Why People Still Need Realtors® in the Digital Age

Updated: Feb 7, 2022





According to the National Association of Realtors® Research Department, 22% of home buyers read newspaper ads to find a home and 8% used friends as an information source in 1981.


In a 2016 survey, 44% would check out properties online first. It is evident that many people today rely on digital services, and searching for a home is no different. There are websites and apps that potential clients can use to look at potential homes.


While online tools have the ability to help people compare homes, most digital tools are unable to provide insights that fit certain criteria that home buyers need. Most apps and websites may provide data instantly, however, empathy, clear communication, and real-life experiences are some of the things that bots do not possess at the moment. It is still best to seek advice from a trusted real estate agent who not only has the experience, but connections, education, and familiarity with the processes.


By consulting Realtors®, it is easier to ask questions because they know what they are talking about. They go through training, have ample exposure, and work hard to get their licenses. Time is saved because they are not chatbots waiting for keywords and throwing in random answers. They connect with people as people, which is one of the important things when it comes to real estate.


Finding the right property has been deemed one of the most, if not the most challenging step in home buying. May it be email, direct message, text, chat, or call, it is essential to connect with a Realtor® who knows the ins and outs of real estate to ensure that you are on the right track.


Check out our listings and feel free to message us, so we can help you get your dream home!



Disclaimer: Views and information provided in this post are for general informational and educational purposes only and is not a substitute for professional advice. Before taking any action based upon such information, we encourage you to consult with the appropriate professionals. The use or reliance to any information contained on this site or mobile application is solely at your own risk.

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